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Sonic


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Sonic


SONIC THE HEDGEHOG

 

ABOUT THE BRAND

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Sonic the Hedgehog™ is the world's fastest hero! Famous for his supersonic speed, he is easily recognizable with his blue quills and red shoes. Since the videogame icon's launch in 1991, Sonic has been regarded as one of the most famous characters in this industry of all time.

Sonic has a presence on multiple platforms ranging from video games to TV series. SEGA is investing significantly in Sonic's future and would like you to be a part of it. 

TARGET

Main: Boys 6-10

Secondary: Men 18-24 

Tertiary: Girls 7-9 / Women 13-24

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KEY INFORMATION

  • Over $ 1 billion in franchise sales
  • Hundreds of millions of games sold over 26 year
  • Season 1 of the Sonic Boom TV series aired on Cartoon Network and is now available on Netflix in all LATAM territories
  • Season 2 plans are currently under negotiation
  • Sonic Mania Launched in August 2017 and currently has a top 5 Metacritic User Score
  • Merchandisable, broad appeal, evergreen and iconic = Ideal Licensing opportunities

 

SOCIAL MEDIA SUPERSTAR!*

  • 5.7+ million Facebook fans (30K new a week)
  • 3.8+ million Twitter followers
  • 250K+ subscribers on Youtube
  • 150K+ followers on Instagram

*All numbers as of October 2017

CPL is Sonic the Hedgehog Licensing Agent for the following countries: Argentina, Bolivia, Chile, Colombia, Ecuador, Peru, Venezuela, Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Caribbean Islands, Belize, Trinid. y Tob.